Graphic arts at the National University of Arts Bucharest
Illustration and Typography at the Hochschule für Grafik und Buchkunst Leipzig
SUMMERKID is the graphic design studio of Romanian illustrator, graphic designer and artist Andreea Dobrin Dinu. SUMMERKID describes her professional trajectory as "a bit backwards": starting as a Business Management graduate, she made the jump into design by becoming a self-taught graphic designer, before studying Fine Art and later finding her own studio.
Based in Hamburg, today SUMMERKID focuses on editorial illustration and illustrative branding, and is named after the "joy of life that only a child knows in summer vacation". This concept is also prevalent throughout the studio’s colourful, positive visual language, which she always tries to keep open for both an adult and a younger audience.
In her own words
“A particular step that helped at the start of my illustrator career, which started 2 years ago, was a clear inner decision. One day I just said: “this is what I want to do, I want to draw for a living, I want to draw for at least 4 days a week and I am willing to erase everything I did until now and invent something new even if that meant one drawing””.
“My most significant project to date came six months into my career as an illustrator: a series of illustrations for the promotion of the largest yearly art fair in Romania, Art Safari. The illustrations were everywhere in Bucharest for more than a month – on buses, on buildings, in the art fair shop, at the subway… And I am extremely happy and honoured that this project won a World Illustration Award 2018, in the Advertising category as a New Talent entry, held yearly by the prestigious AOI.”
“When I’m given a brief, my creative process starts with a burst of quick pencil sketches to generate ideas. At first I draw the most cliché ones and then I try to dig deeper. It’s also the time when I work on my jokes – I try to find a little bit of humour or at least some strangeness. I then move to the computer, perfect the composition and play with colour. If it’s a personal project, ideas come from everywhere, and I usually start with a little text in mind: sometimes it’s a line from a poem or a song or just something that someone said.”
Take a look
Art Safari 2017 – series of illustrations for the promotion of the largest yearly art fair in Romania, Art Safari
Culture Trip – from spooky superstitions to the New York City Marathon, look out for SUMMERKID's frequent editorial commissions from the global tech startup.